During our next class we will cover an innovative, internet-only business concept "The Long Tail".
You will need to read, research and post to your blog 12/12...to prepare for the next class.
Linked here is a framework for e-business analysis. We will use the same methodology in each class, so you may wish to download the Word doc.
Your work should be MBA level - post analysis and insights, NOT description. If you are telling us what we can already find in the article, then the work is not MBA quality.
I look forward to a lively discussion duringh our next class. Comments, questions...ideas, just let me know. cemhi@yahoo.fr
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